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  Pete Gamber is a 35-year veteran of music retailing and music lessons. He specializes in music lesson programs and music retail consulting. He can be reached at: petegambermusic@gmail.com. |
JANUARY 2010 Lesson Resolutions Make New Year’s resolutions for your lesson program, and stick with them {DOWNLOAD ARTICLE} {READ ARTICLE} FEBRUARY 2010Get Teachers Selling Introduce new gear to teachers, and they will feel better about making recommendations to students {DOWNLOAD ARTICLE} MAY 2010Competing With YouTube Music lessons are everywhere. How do you promote your program as the best choice? {DOWNLOAD ARTICLE} JUNE 2010Networking Your Staff Tweeting won’t matter if the employee behind the counter has the personality of a brick {DOWNLOAD ARTICLE} AUGUST 2010In Support of Summer NAMM Absenteeism is not an option when the future of the music retail industry is on the line {DOWNLOAD ARTICLE} OCTOBER 2010Holiday Marketing 2.0 Outside-the-box marketing with social media {DOWNLOAD ARTICLE} {READ ARTICLE} NOVEMBER 2010Phone Marketing 2.0 Make sure employees put as much effort into their phone skills as they do your marketing {DOWNLOAD ARTICLE} {READ ARTICLE} |