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Greg Billings ("The Customer Whisperer") is a music industry veteran and former owner of Steinway Piano Gallery in Bonita Springs, Florida. His columns provide in-depth solutions for marketing and sales issues in music products dealerships.
BROWSE BY YEAR
JANUARY 2007
Big Guys Vs. Small Guys
Small, independent dealers may have more advantages than the larger competition
{DOWNLOAD ARTICLE} JUNE 2007
Philanthropy as Marketing

Greg Billings on how giving back can be a retailer’s most effective promotional strategy
{DOWNLOAD ARTICLE} {READ ARTICLE}AUGUST 2007
29 Reasons...
...why nobody ever went out of business
{DOWNLOAD ARTICLE} {READ ARTICLE}OCTOBER 2007
The Customer Whisperer
Greg Billings discusses the ideal salesperson type and how to create it
{DOWNLOAD ARTICLE} {READ ARTICLE}
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