 |
 |
         |
  |
 |
  Gerson Rosenbloom is Sweetwater's vice president of strategic management, the former president of Medley Music and a past NAMM chairman. E-mail him at: gersonmusicinc@gmail.com. |
JULY 2009 Never Rule Out Selling ‘The value that you place on your business is nothing more than numbers on a page until you turn it into cash.’ {DOWNLOAD ARTICLE} {READ ARTICLE} SEPTEMBER 2009Read the Fine Print Misunderstanding a vendor agreement can be fatal. Take heed of these guidelines {DOWNLOAD ARTICLE}{READ ARTICLE} OCTOBER 2009Don’t Collect Lines Why it’s best to focus on just a few lines {DOWNLOAD ARTICLE}{READ ARTICLE} NOVEMBER 2009Don’t Wait to Terminate Nothing can destroy an otherwise great business faster than poor performers. Don’t wait to pitch the dead weight {DOWNLOAD ARTICLE} |