Features
December 01, 2020 I Feature
Leading Through Change
When the pandemic hit, Amro Music got to work on its After Hours podcast, which helped guide band directors through rental program changes.
November 24, 2020 I Feature
All Hands on Deck
When shoppers began purchasing online more during the initial lockdowns, Alto Music’s infrastructure was ready to handle the influx.
November 23, 2020 I Cover Story
The Sweetwater Difference
In a year that saw online sales explode, voters definitively chose e-commerce giant Sweetwater as their pick for Retailer of the Year.
November 23, 2020 I From the Top
Gibson CEO James ‘JC’ Curleigh on 2020 & More
JC looks back on two years as Gibson’s new CEO, the last half of which presented the challenge of COVID-19.
November 18, 2020 I Feature
Stepping Up Safely
While PM Music Center sees a decrease in beginner rentals, the school music dealer reports a consistent step-up season.
November 10, 2020 I Cover Story
Year One
Laura Penrose looks back on her first year owning Nick Rail Music, during which she contended with school music program chaos and broke ground on a new store just as the pandemic began.
November 09, 2020 I From the Top
Casio VP Stephen Schmidt on Product Range
Casio America Vice President for Electronic Music Stephen Schmidt on the breadth of what the company offers.
November 06, 2020 I Feature
One Day at a Time
This year has been particularly brutal for the band and orchestra industry, and for smaller stores like Creative Music Center, the only way forward is grit and adaptability.
