News: Supply
July 14, 2025
TRM Cymbals #BeatXBeat Campaign Launches
TRX Cymbals has launched a new marketing campaign that aims to support drummers on their journey “from the bedroom to the band room and beyond.” Entitled…
June 30, 2025
Rotosound Rebrands Strings Packaging
Rotosound has introduced a complete redesign of its electric and acoustic guitar string packaging to improve product clarity, simplify customer navigation and…
April 27, 2025
Yamaha Unveils New Corporate Campus in California
Yamaha Corp. of America has unveiled its newly transformed corporate campus in Buena Park, California. Drawing inspiration from musical rhythms and cadences,…
April 21, 2025
D’Addario Launches Fingers Know Campaign
To celebrate the music made possible by its Pro Arte line of strings, as well as the artists who make it, D’Addario has launched its Fingers Know campaign. To…
April 21, 2025
Guitar Center, Taylor Guitars Collab on Exclusive Guitar Line
Guitar Center has collaborated with Taylor Guitars on the Sunset Blvd Collection — a new line of acoustic-electric guitars designed exclusively for Guitar…
April 04, 2025
MI Industry Reacts to Imposed Tariffs
On April 2, President Trump issued an Executive Order introducing sweeping new tariffs, including a 10% baseline on all imports and a 54% total tariff on…
March 25, 2025
Martin Announces Artist Showcase Class of 2025
Martin Guitar has introduced the Martin Artist Showcase Class of 2025. Launched in 2024, the Martin Artist Showcase was created to celebrate, support and…
March 24, 2025
Breedlove Reaffirms Commitment to Indie Dealers with New Promotion
Breedlove Guitars, a leading name in acoustic guitars, announced it's reaffirming its commitment to independent dealers and music stores with its latest…
