Sequential Names Audio, MI Veteran David Gibbons CEO

Sequential has announced its chosen audio and music industry veteran David Gibbons to take on the role of CEO and spearhead its business operations. Dave Smith, founder of the American synthesizer manufacturer, will continue to drive the company’s product vision, development and engineering efforts.

Gibbons has a history in the industry and was responsible for Avid/Digidesign’s entry and success in the live sound console arena. He started the Venue live digital mixing console product line and grew it to more than $35 million in annual revenues. He went on to lead the audio portfolio strategy for the company, and helped it grow to over $300 million through a host of well-integrated music, post and live sound products. Outside the audio industry, Gibbons has held marketing and product leadership roles at several notable tech companies including streaming media leader Ustream and Salesforce, where he led marketing for their analytics solution.

“I am personally excited to bring David in to run Sequential,” said Sequential’s Smith. “Not only is he bringing all of his experience building brands and opening markets, but also his ability to drive innovation while managing the business and operational aspects of a company. My goal has always been to focus my energy on product design and engineering, and now I have David to take us into the future and further develop the Sequential brand and legacy.”

“I’m so excited to join Dave Smith and Sequential,” Gibbons said. “Working with a legend like Dave is on every musician’s wishlist. And I’ve always enjoyed working with [Focusrite Group CEO] Tim Carroll. When Tim called to offer me this opportunity, I didn’t think twice: Sequential products have inspired keyboardists for years. And the team they’ve cultivated keeps delivering incredible instrument after instrument. Now, with Tim and the Focusrite Group behind us, there’s so much more we can accomplish. After 40-plus years, Sequential is just getting started!”

sequential.com