December 05, 2023 I Acquisition
Rode Acquires Mackie
Rode Microphones has announced the acquisition of Mackie, representing a new chapter in the evolution of Rode. This acquisition also rounds out The Freedman Group — parent company of Rode — catalog of products spanning a wide range of audio solutions for content creation, home and studio recording, broadcast, and live sound production.
“I am absolutely thrilled to welcome Mackie to The Freedman Group’s roster of iconic audio brands,” said Peter Freedman, founder and chairman. “They are true legends, with a pedigree of live sound expertise that is simply unmatched. Today, Rode and Mackie are both leaders in audio, and we share the same passion for creating innovative, high-quality products with a strong customer focus. With this acquisition, The Freedman Group is now a premier audio technology company offering world-class products to an even wider range of customers, from up-and-coming content creators to professionals working in live production and everyone in-between.”
Since 1989, Mackie has been a leading designer and manufacturer of pro-audio products, including mixers and loudspeakers for home, studio and stage use. An integral player in the home recording revolution in the 1990s, Mackie quickly made a name for itself as an innovative brand with a focus on “built-like-a-tank” quality and affordability.
“The entire Mackie team is excited to be joining forces with Peter, Damien and their incredible crew,” said Alex Nelson, Mackie CEO. “Having worked in the audio industry for many years, I have always held Rode in high esteem. Their manufacturing capability and technology leadership is second-to-none in pro audio and I think they are the perfect partner to help Mackie expand as we enter an exciting new chapter in our history. Also, the timing could not be better. We have an incredible product roadmap ahead of us, which we’ll be making some big announcements for leading up to NAMM 2024. This is an extremely exciting time for Mackie, and we couldn’t be happier doing all of this alongside the Rode team.”
“I can’t think of a better company for Mackie to be associated with than Rode,” said Greg Mackie, founder of Mackie.
