March 24, 2023 I Acquisition
HeadRush Acquires Audio Media Research
Effective immediately, inMusic has acquired Audio Media Research (AMR) and the inclusion of AMR’s flagship ReValver amp modeling software in the HeadRush product line.
AMR leverages the latest in technology and software development to deliver professional audio software solutions. AMR’s flagship ReValver guitar amp modeling software elevates amp modeling realism, dynamics and tone.
inMusic is the parent company for a family of leading music technology and consumer electronic brands. AMR and its entire engineering department will now become part of inMusic’s R&D family, bringing the brand’s knowledge and expertise to be supported by the resources and IP of the entire inMusic group. This new integration will see ReValver amp and effect content becoming available within future HeadRush products.
“inMusic entered the guitar market in a big way with the HeadRush line of guitar amp modeling and FX processors,” said Jack O’Donnell, inMusic Brands’ CEO. “With AMR joining the inMusic HeadRush brand, we not only expand our current guitar offerings but also have the opportunity to integrate AMR technology with our other brands, allowing inMusic to provide better support and experiences for guitarists.”
