Focusrite Promotes Camacho to SVP

Laura Camacho has been promoted to senior vice president of Focusrite Group U.S. and will manage the commercial activities across the Americas for the Focusrite Group’s content creation brands, including Focusrite, Focusrite Pro, Novation, Adam Audio, Sequential, Oberheim, Sonnox and Ampify.

Camacho brings a wealth of channel experience from her leadership roles at Adorama and Guitar Center. Camacho also obtained her MBA from Californian Lutheran University. Reporting directly to the Focusrite Group chief revenue officer, Damian Hawley, Camacho will manage all Focusrite Group routes to market across the Americas.

“I am honored to have the opportunity to join such an incredibly talented team and represent an industry-leading portfolio of brands at Focusrite Group,” Camacho said. “I have long admired their commitment to innovation and am thrilled to lead the continued expansion and excellence across the Americas.”

Damian Hawley, Focusrite Group chief revenue officer, comments, “The Focusrite Group has seen significant growth over the last decade both organically, with its market leading products, and through the acquisition of numerous iconic brands. To further capitalize on the strength of the group we identified the need to bring the teams together under a single leader to prepare for the next stage of our growth plan. We are very happy and privileged that Laura has decided to join us, and we look forward to providing further significant growth opportunities for the Focusrite Group and all our channel partners.”

focusrite.com