Casio America Names Brian Piccolo General Manager of Sales

Brian Piccolo has joined Casio American as the new general manager of sales for the electronic musical instrument division. Piccolo will report directly to Stephen Schmidt, vice president of the company. Additionally, Casio has welcomed Kyle Cuenco as the new regional sales manager for the central U.S. territory.

“We are excited to welcome Brian Piccolo as the new general manager of sales for the keyboard division,” Schmidt said. “Brian’s extensive experience and strategic vision will be invaluable as we continue to innovate and grow. Additionally, new talents like Kyle Cuenco as regional sales manager reflects our commitment to strengthening our market presence and delivering exceptional products to our customers.”

Piccolo brings extensive experience from his time at Victor’s House of Music, Taylor Guitars, U.S. Music Corp/Marshall USA and Korg USA, where he was instrumental in strategic growth and product development.

“In my new role, I will focus on data-driven decisions, market trends and strengthening retailer relationships with comprehensive support,” said Piccolo.

Cuenco also brings a wealth of experience to his new role, including a background in managing high-performing sales teams and a deep understanding of the musical instrument retail landscape.

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