March 21, 2022 I Appointments
Adoro Announces Langvee to Lead Dealer Recruitment Program
Adoro Drums has added Allan Langvee as its sales representative in charge of retailer recruitment — a move aimed at expanding the availability of the brand’s Silent Sticks and Silent Beater from online-only to music stores across North America,
A graduate of Concordia University in Montreal, he is also a drummer who, in addition to operating his own sports- and merchandise-related businesses, has developed client sales, marketing strategies and social-networking methods for corporate growth.
“Allan Langvee understands how business works,” said Stefan Korth, Adoro CEO. “And because he is also a serious drummer, he knows the customer side of the purchasing equation. His first retail client for Adoro is Long & McQuade, which with over 90 locations, is Canada’s largest music instrument retailer. He is off to a great start.”
“Cutting drum volume by up to 80 percent is such a great retail proposition,” Langvee said. “This means it is possible teach, practice or play gigs without the drums getting too loud. And with so many people telling us they want to try before they buy, getting Silent Sticks and Silent Beater into their local dealer promises to be a win-win situation.”