Ideas
December 04, 2025 I by Steve France
The Need for Instrument Repair Apprenticeships
France offers ideas for solving the instrument repair tech shortage.
December 04, 2025 I by Matthew Kennedy
Making Connections That Matter
Kennedy shares tips for networking while at The NAMM Show.
November 19, 2025 I In the Trenches I by Cyph Shah
AV Installations 101
Shah shares the biggest lessons he’s learned while running Astro AVL’s installation business.
November 19, 2025 I by Lauren Sleath
Small Gear, Big Gains
Sleath shares tips for amping up accessory sales during the holiday selling season.
October 21, 2025 I The Marketing Guru I by Tracy Hoeft
The Power of the AI Prompt
Hoeft offers four steps that will improve your AI-generated social media copy.
October 21, 2025 I by Lilian Werbin
Lean Into Authenticity
Werbin advocates for leaning into what retailers do best to attract shoppers: genuine connections, expert guidance and creating a space that feels like home.
October 21, 2025 I NAMM YP I by Natalie Morrison
Building Community One Conversation at a Time
Morrison discusses how micro-communities makes our industry great.
September 05, 2025 I by Chris DiCorpo
Navigating a Multi-Faceted Career in the Music Industry
DiCorpo on how to wear multiple hats in the MI industry.
