Ideas
January 09, 2020 I Next Gen Retailing I by Scott Rife
Keys to a Healthy B2B Relationship
In our industry, the relationship between manufacturers and retailers is part of the fabric of our business, and we couldn’t do what we do without each other.…
January 09, 2020 I The Tech Beat I by James Harding
Building Brand Ambassadors
If you’re like me, you’ve completely given up on most forms of mass-market advertising. Television and radio have become too fragmented. Satellite services…
January 09, 2020 I The Marketing Guru I by Tracy Hoeft
Win in Social Media With Video
If you want to sell more guitars, create content that helps your customers learn about the newest models or gives them helpful insights into features and upgrades.
January 09, 2020 I The Retail Beat I by Brad Boynton
Rethinking Your Website
Brad Boynton on keeping your website fresh.
January 09, 2020 I MI Publisher I by Frank Alkyer
So Long, 2010s
What a difference a decade makes. For those who were in this industry in 2010, think back to The NAMM Show that year. The musical products industry came into…
December 19, 2019 I The Experts I by Peter Dods
DIY vs. DIFM
When a new project comes along, you have two options. You can take on the project internally, or you can hire someone else to do it for you. Whether you choose…
December 11, 2019 I Next Gen Retailing I by Hayley Voorhees
Make Your Brand Stand Out
Four steps to take to stand out from the crowd.
December 11, 2019 I SWIM I by Liz Benoit Crew
Finding New Voices
Humans, we hear, are drawn to new and different things. Introducing change into one’s life can be transformative, bringing with it the hope for a better, more…
