News: Supply

January 20, 2023

Exclusive: Fender EVP of Products Predicts Trends for 2023

While the pandemic years saw a strong interest in home recording gear, Justin Norvell, executive vice president of products at Fender, said he believes the MI…

November 15, 2022

Fender, Brixton Collab on Line to Celebrate 60 Years of Jaguar

Southern California-based lifestyle brand Brixton has launching a limited-edition collection in collaboration with Fender to celebrate the 60th anniversary of…

October 21, 2022

Yamaha Partners with Melodics

Yamaha announced a U.S.-only promotion with Melodics, an immersive desktop app that teaches musicians how to learn new instruments through guided courses.…

October 21, 2022

Shure Rolls Out New, Greener Packaging

As part of its overall sustainability initiatives, Shure has announced it has improved its packaging to be even more environmentally friendly. Packaging for new…

October 03, 2022

Fender Partners with Giro for Limited Edition Snow Goggles

Fender has teamed with Giro Sport Design, a leader in high-performance snow helmets and goggles, to create the Giro x Fender Collection. This collection builds…

September 28, 2022

BassBoss Begins Partnership with GC

Powered loudspeaker manufacturer BassBoss has announced that its BB15 Powered Subwoofer and the SV9 Powered Top are now available at 33 Guitar Center locations.…

September 22, 2022

TMP Named Top Workplace for 6th Time

The Music People has been selected as one of the Hartford Courant’s annual Top Workplaces for 2022. This is the sixth time the parent company of On-Stage and…

August 01, 2022

Perri’s, Fender Team on Sock Line

Musical accessories manufacturer Perri’s Corporation has introduced an exclusive line of socks with Fender. The new line comes from the company’s Perri’s…