MARCH 6 I GUITAR CENTER I COMPANY
GC Launches Free Mobile App

Guitar Center has debuted its free mobile app which allows musicians to browse gear and gear reviews, build wish lists, and more.

"We're thrilled to be one of the first retailers in the musical instrument space to launch a mobile app and give our customers another convenient way to shop and be connected to the music community," said Jeff Wisot, vice president of marketing and e-commerce at GC. "We're seeing a significant shift to mobile shopping, and we feel it is important to offer our customers these comprehensive tools."

The GC mobile app features include the following:

  • Used and Vintage Gear sections that lets users easily locate exactly what they're looking for.
  • Wish Lists that let users build their dream gear list or scan a product in the store to add it directly.
  • A Save Searches function that allows users to get notified when items arrive that match their specific search criteria.
  • A Barcode Scanner that scans products in the store to bring up reviews and view additional content.
  • A store locator that includes upcoming in-store events, workshops and local inventory.
  • A social feed in the app that lets users explore what GC customers are posting on social media and purchase products directly.
  • GC's app is available on the iOS App Store and Android Google Play.

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