March 7 I SLM, INNOVATIVE PERCUSSION I LICENSING

SLM, Innovative Percussion Sign Licensing Deal

SLM recently announced the signing of an exclusive product licensing deal with Innovative Percussion.

"Band and orchestra is still a hugely important part of our business," said Mark Ragin, president and CEO of SLM. "We're always looking for ways to offer our dealers something special, something compelling and exclusive to SLM. 2016 will see SLM offering our dealers percussion bell kits, snare kits and combo kits under the Innovative Percussion brand name, which of course is recognized on a global scale as one of percussion's leading companies."

Established in 1993, Nashville, Tennessee-based Innovative Percussion offers a wide variety of mallets, drumsticks, beaters and percussion accessories.

"This deal with SLM comes at a great time for us," said Eric Johnson, president and founder of Innovative Percussion. "Our range is very focused on quality, and expanding our products through SLM's incredible network will be a wonderful way to get them into the hands of new customers."

Delivery of these Innovative Percussion products is expected in time for the back-to-school season.

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