JULY 8 I SUMMER NAMM I EVENT I BY KATIE KAILUS
Summer Chill

From July 9–11 the MI industry will descend upon Music City for three jam-packed days of informational sessions, exhibits, concerts and the annual Top 100 Dealer Awards – along with plenty of networking opportunities.

Held at the Music City Center in Nashville, Tennessee, this year’s show will debut NAMM’s pro-audio education sessions called TEC Tracks, which will feature free master classes, interviews and panel discussions on the hottest topics for recording and live sound professionals, including recording techniques for the studio and stage, and optimizing live sound environments.

Another must-see event is Thursday morning’s “Retail Summit.” This breakfast session will feature a few Top 100 dealers as they sit down with NAMM President and CEO Joe Lamond to discuss their award-winning ideas and strategies.

Prepare for the Future
Aside from the new TEC Tracks, the overall structure of Summer NAMM is similar to last year, therefore providing dealers many opportunities to network.

“The NAMM team has produced a tremendously valuable three days for our members,” Lamond said. “Community music dealers will benefit by seeing the latest products that will be selling this fall, strategizing with their vendors on how they can both have a successful second half of the year, attending non-stop learning opportunities and joining in all the fun and live music.”

Lamond said Summer NAMM attendees have an edge on the ever-changing marketplace.

“Our members have said it best, ‘Going to Summer NAMM is a decision to change and seize opportunity,’” he said. “The recent Music Inc. 25th anniversary issue is about as powerful of an example as any to this point. Just think of the changes that have rocked the industry in the last 25 years, and we believe that the period ahead will be even more exciting. NAMM Shows are the best place to see and prepare for what’s coming around the bend next.” MI