MARCH 16 I FOCUSRITE I DISTRIBUTION
Focusrite Establishes
U.S. Subsidiary

Focusrite Audio Engineering, the U.K.-based manufacturer of Focusrite and Novation brands, has formed the company Focusrite Novation to establish a dedicated presence in the United States. Phil Wagner, who held a similar position as president of Solid State Logic, will head the new company.

“We want to increase the recognition of and support for the Focusrite and Novation brands in the vital U.S. market,” said Phil Dudderidge, Focusrite’s managing director. “Creating Focusrite Novation Inc. enables us to enhance our presence with increased levels of dealer support and various forthcoming marketing initiatives.”

The new U.S. operation will be located in Los Angeles and will continue to work with its U.S. distributor, American Music and Sound, and its recently established Music Creation division.

“Establishing an American corporate presence for Focusrite and Novation is an exciting opportunity,” Wagner said.

“I am proud to be able to lead the U.S. team during Focusrite and Novation’s growth.” MI

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