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Zoom, maker of the new Q3 audio video recorder, has launched a micro site, soundmakesthemovie.com. The site hosts videos made by musicians in performance and rehearsal situations that showcase the Q3’s recording capabilities. Featuring video from metal and rock performers Lamb of God, Shadows Fall and Shinedown to jazz musicians Peter Erskine and Alan Pasqua to educational footage from University of Southern California’s Thornton School of Music, the site will continue to develop content from a growing list of artists. “Although we are entering the camcorder market, we are staying true to our roots by leveraging impressive artists to tell the Q3 story — all while creating an entertaining promotional effort,” said Mark Wilder, director of marketing for Samson, Zoom’s parent company. samsontech.com; soundmakesthemovie.com
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