David Via

David Via to Lead Marketing for Zoom North America

Zoom North America has announced the appointment of David Via as vice president of marketing. Via will be responsible for the development and execution of Zoom's marketing strategies and brand engagement.

"I'm pleased to have David coming onboard with Zoom as vice president of marketing," said Scott Goodman, CEO of Zoom North America. "He brings a wealth of knowledge and experience to the position and, importantly, understands our customers who count on us to help support and foster their creativity."

Via joins Zoom after 12 years at D'Addario, where he served as vice president of business development and vice president of global sales. He's held executive positions in marketing, sales and business development as well as product management and artist relations over the course of his career.